Hrinì
Hrinì
Hrinì
May 1, 2017
Mexico / New Yotk
Creamos una estrategia de producto diseñado por el usuario potencial, para crear un impacto 360 desde el desarrollo de producto hasta la publicidad.
Product Strategy
Brand Strategy
The Challenge
Create a digital product strategy for a new startup in the city. His goal was to create a disruptive product in the luxury transportation market.
We had to create an appropriate strategy and our solution was to create a co-design and human centered design workshop to obtain the appropriate path to share with the development team.
Tasks
- Product Strategy
- Brand Strategy
- UX Research for Service
The Result
- Meaningful Insights
- A 360 Strategy from Product to Branding
- Key points for the Development Team
Status: Pivot
